Lemon Operations - Channel management in the IT industry

You just started a business or your expansion requires a broader channel in several countries. You are looking for an extended arm to take your business to the next level.

Jeanne’s testimonial
"Collaborating with Lemon Operations has allowed our small business to meet our expansion goals into European countries much sooner than we planned."

	Channel recruitment and management Lemon Operations has developed very cost effective services to access the channel you need now.
An important part of your success will depend on your ability to find the right resellers quickly and to get them generating demand on your new products. Can you just count on chance?
	Channel management training Lemon Operations has developed a workshop program targeting business directors who are willing to drive a world class channel strategy.
Building an indirect business model, setting a competitive channel value proposition, negotiating with resellers requires specific knowledge and years of practice.
	Channel performance enhancement Lemon Operations services can dramatically improve the performance of your channel.
• Who helps you train your resellers and get them working effectively on your solutions? • When you enter a new country, who can be the main interface of your resellers?

Save money

Just like you have outsourced your marketing to an agency, outsourcing the recruitment and the management of your resellers can save you a great deal of money. Plus, because we think your business in a global way there are significant bulk economies each time you expand to a new country.

Save time

Hiring someone, training them, getting them up to speed... all this takes a lot of time. Lemon Operations resources are available and are already up and running to recruit and manage the right resellers for you.

As efficient as a large company, but agile like a small one

Working with Lemon Operations will provide you with the experience and capability that you find at large companies without losing the agility of being a small company.

Lemon Operations testimonial
"There was a high level of sensitivity within our client’s company as internally not everyone was supporting the move to indirect business. Also externally channel partners were somewhat reluctant to work with a company whose reputation was set on selling direct. We spent a lot of energy to ensure we would generate additional sales both for our clients and the resellers; thanks to whom we got trust and business from both sides"